Revlonissimo ColorsmetiqueTM Hair Color of the Year 2026: 66.66 BOLD CRIMSON REDAn intense, fiery red, made for those who were born to stand out. Bold. Vibrant. Iconic. The color that turns heads.CHOSEN BY OUR GLOBAL HAIRDRESSING COMMUNITYTHE HAIR COLOR OF THE YEAR 2026 IS A TRIBUTE TO EMPOWERMENT THROUGH COLOR.66.66 ISN’T JUST A SHADE; IT’S A STATEMENT.Designed for the fearless and unapologetic – a bold celebration of those who take risks, radiate coolness, and refuse to fade into the background.Formulated with the C5 pigment, designed to deliver ultra-vivid color with unmatched intensity and lasting power. Unlike traditional red shades, C5 molecules have a higheraffinity for hair, locking in bold, long-lasting color.AND YOU, DARE TO TRY?Only in Revlon Professional salonsWho is it for?For stylists seeking a vibrant hair dye with sophisticated color, integrated metal protection and the perfect balance between coverage, transparency, color dyes and shine for true-to-tone and high-dimension color from roots to ends.Key benefits:Integrated Metal Protection against common metals in air & waterFrom the 1st application:-2x Care-Shine-Color vibrancy-Improved hair quality coloration after coloration
